Yesterday started with a classic DIY moment when the vent hose on the back of the dryer disconnected.
Trouble was, I couldn’t get it reconnected and became mired in a string of lefty-loosey, righty-tighty missteps, YouTube videos, and a trip to the hardware store.
Are you handy?
Most of the time I would say I’m relatively handy, though it depends when you ask.
Yesterday when I was in the middle of trying to attach that hose, I would have answered with a resounding, "No, I am not handy." Today, basking in the satisfaction of a job well-done, I’m more likely to say, "Yes."
Replacing a dry vent hose isn’t an impossible task. It requires minimal tools and supplies ... there’s no rewiring of electricity or other elements that would best be left to a professional.
It falls within DIY, but still, I couldn’t do it alone.
After two hours of trial and error, seven YouTube videos, and two trips to two different hardware stores, I found what I needed: a missing part and professional guidance.
Though I won’t be installing dryer vent hoses on a regular basis, it’s a good, and constant, reminder that DIY comes with challenges.
It also reminded me that you may being doing a bit of DIY yourself.
Online platforms make it easier than ever to DIY your website, email campaigns, and graphics.
Doing these things yourself can often save time and cost less. All good.
But like me and the dryer vent, something was missing: I needed some guidance.
Wordpress and Wix, and Squarespace and Weebly make DIY easier than ever, but there’s more to creating an effective website than easy-to-use templates.
I want to help you build the best site possible, so this month I’m trying something new, the content audit special. An inventory of what’s working on your site (whether you did it yourself or someone did it for you), and what's not, with suggestions to improve it.
It can be challenging to see your site the way visitors see it. To make sure it’s functioning as well as it could be. Here's a start:
Improve Your Website
If you’re not sure if your website is the best it can be and wonder what you need to do to fix it, here are five things to consider:
1. A Fresh Approach
If your website is more than a couple of years old, it's time for an update.
2. Is it all about you? It shouldn't be
Do you welcome visitors with an introduction that tells them how you can help them, or is it all about you?
3. Share your expertise
When someone comes to your site, they’re looking for information. Hoping to be inspired. Give them the information they're looking for ... lots of it, and make it interesting.
4. Offer downloads and products
If you have how-to information, a special edition poster, infographics, a report or book, promote it on your website.
5. Offer a way to stay in touch
Is your contact information buried? It shouldn't be. You need to make it easy for people to reach out and connect.
Make sure there's a link to your contact information on every page.
And, consider offering an email sign-up box to capture their information ... so you can stay in touch with them.
These tips are part of a larger article, read more here.
Look like the professional you are with a website that proves it.
Get in touch today and DIY like a pro.