Five lessons in project management.
Last Sunday I bundled up and went outside to clear the six inches of snow that fell overnight. Six inches is not a lot of snow, and with a temperature of only 12°F, it was light and fluffy. The problem was, and usually is, the end of the driveway. The snowplow snow.
It’s a messy mix of snow and ice left behind after the city plow comes through. It's heavy and chunky and challenging to move.
Because it was only six inches, and it was early (just seven o’clock in the morning), I decided to forgo the snowblower and shovel my way out.
Like most projects, there are things to consider when starting out, and I realized my plan for clearing the snow was really an exercise in project management.
Lesson #1: Assess the situation
Shoveling a path out was the first step. After the porch and stairs were clear, I needed to tackle the driveway surface, remove the snowplow snow from the end of the driveway, and clean off the car.
If it's time to renovate your website, assess what's working ... and what's not.
Lesson #2: Make sure you have the right tools for the job
Snow shovels come in as many varieties and flavors as ice cream. There’s the big scoop and the small scoop. Metal and plastic varieties. And varying weights. Some shovels are light and easy to handle, others are heavy.
After years of testing, my preference is a light-weight, flat scoop.
Do you maintain your website? Have someone do it for you? Is it easy to make changes? Would some professional advice make it better or easier? Review how you build, change, and maintain your site.
Lesson #3: Make a plan
Once the porch and stairs were clear, I decided to use an alternating pattern of removal. Because snowplow snow is so heavy, I devised a plan: shovel, brush, dig.
I shoveled a third of the driveway, moved on and brushed off half of the car, then dug a two-foot section of the snowplow snow. And switched again. More shoveling, brushing, and digging.
The plan allowed me minimize exertion (recommended), make slow and steady progress, and vary the tasks at hand to avoid frustration.
Do you want to be involved in maintaining and creating your site or do you want to hand it off to someone else? The best approach may be a little of both.
Lesson #4: Check your progress
When I started, it seemed it would take forever to get through the end of the driveway. But when I stopped to take a breath, I could see I was making progress. My plan was working.
Websites are like houses. They need upkeep and renovations. Sometimes it's as simple as mowing the lawn (or changing a headline). Other times new windows (blog posts or feature articles) are needed.
Lesson #5: Find pleasure in the doing
When I stopped to check my progress, I took a deep breath and looked up. I saw that the sky was robin’s egg blue. The sun was still rising and it put a glow on the horizon and tree tops ... and the underbelly of a seagull that flew overhead.
Reward for a job well done.
Your website is a must for your business, but it doesn't have to be a chore. Use your site to share what you know. A revived blog may rekindle your interest in sharing what you know. A podcast or video series could get your creative juices flowing.
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